Our favourite at-home music videos in the time of Covid
Musicians are getting creative in 2020.
2020 has been pretty wild all around, and almost everyone has felt disruption to their usual work routines, celebrities and musicians not excluded.
As the ongoing Covid-19 pandemic continues to keep most large-scale productions shut down, musicians have had to get really creative with their music videos amid the pandemic, and we’re here for it.
Here’s a round-up of some of our favourite music videos from the Covid era.
1975 – Birthday Party
Electro-pop band the 1975 chose to go the animated route for their song The Birthday Party from their latest album Notes on a Conditional Form. For the 3D animated video, the band created the fictional world of “Mindshower”, a new-age-looking-retreat-type-space built for a technology detox. They then bump into a bunch of recognisable internet memes. We love the clever idea and the great motion-capture animation.
Dua Lipa – Hallucinate
Dua Lipa’s super trippy Hallucinate music video is fantastically weird and has her looking stunning as a Bratz-esque cartoon. Fitting the song’s name, the video features Dua being transported to a psychedelic land filled with dancing vegetables, unicorns and bunnies, and a slightly dark turn featuring creepy clowns.
21 Pilots – Level of Concern
Alternate rock duo 21 Pilots filmed the video for their song Level of Concern entirely at home, enlisting the help of their wives, and we love the low-budget and extremely colourful results. The music video includes the behind the scenes making-of, with singer and instrumentalist Tyler Joseph and drummer Josh Dun filming their parts separately and then sending the footage back and forth via the post. Spoiler: you find out at the end that they’re actually next door neighbours.
John Legend – Bigger Love
John Legend’s super sweet music video consisting of intimate family videos for his song Bigger Love, off the album of the same name, feels even more special now that we know John and Chrissy are expecting their third child! The video also includes a bunch of fan videos from around the world. Legend told People that “We wanted the video to be a big musical hug for people around the world who are finding ways to stay connected” and was “made to celebrate our shared love, hope and resilience.”
Drake – Toosie Slide
Drake started a social media firestorm when he released the Toosie Slide video in April and let fans see the inside of his ridiculously cool Toronto bachelor pad, sparking a fun Tik Tok trend as well. If you think Drake walking through his house for the entire duration of the song sounds boring, you obviously haven’t seen his jaw-dropping pad. Also, good luck getting this song out of your head.
Katy Perry – Daisies
Katy Perry showed off her baby bump and looked beautifully ethereal for the lovely and simplistic Daisies video. She looks beautiful running amock in a field of flowers wearing a white sundress, plus there’s one scene where the songstress is fully nude showing off her bare tummy. We love how lowkey and down to earth this video, likely a result of scaled down production.
Selena Gomez & Trevor Daniel – Past Life
Selena Gomez and Trevor Daniel’s video for their duet Past Life is one of the most original concepts we’ve ever seen. It starts off simply enough, with the two singing via a shared Instagram Live and then suddenly super zooms in on their faces, which turn into amazing virtual landscapes via their microscopic pores and eyelashes etc. It’s totally out there and Selena shared a behind-the-scenes pic of how they got it right, impressing us even more.
Tove Lo – Mateo
Pop artist Tove Lo’s music video for her song Mateo is made entirely of fan footage recorded during quarantine. It’s a love letter to her fans, and it offsets the sultry lyrics about the titular Mateo perfectly.
Kim Petras – Malibu
Transgender singer Kim Petras’ music video for her song Malibu is packed with amazing celeb cameos of her famous friends all having a great time from the comfort of their homes while dreaming about leaving isolation. We love the use of cheesy Zoom backgrounds! Celebs featured in the video include Paris Hilton, Demi Lovato, Jessie J, Charlie XCX, Jonathan Van Ness, Madelaine Petsch and Todrick Hall! Not bad.
Hayley Williams – My Friend
Paramore’s lead vocalist has had to release and promote her first solo album Petals for Armour entirely during lockdown, meaning she hasn’t had the big music video productions she’s probably used to. As a result, the music video for the song My Friend is a compilation of home videos celebrating her friends, most notably Paramore bandmates and collaborators Joey Howard and Taylor York (who co-wrote and produced the song, respectively), as well as scenes with her hair and makeup artist Brian J. O’Connor. Why don’t my friends ever do stuff like this for me?
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